A recent survey of top publishers on Facebook, found that their followers shared video content seven times more often than simple text. Yet many businesses don't currently use video as part of their social media activities. We asked some business owners why - this is what they said:

- I’m not sure how to get started

- I’m worried about harming my brand with poor quality video

- I’m concerned about the cost

Based on that feedback, we created YouShoot - a unique way for businesses to create their own videos for social media and web, using their existing smartphones, tablets and cameras.

This one-day course, designed for people with little or no previous experience, shows you how to plan and shoot your videos using your existing smartphone, tablet or video-capable camera.

You'll take part in practical exercises to help you identify your business objectives and target audience, before planning out the content of your video.

We'll give you easy-to-follow guidance on key areas including:

- setting up your camera

- selecting the right location

- capturing different kinds of shots

- using different kinds of light

- getting good sound

We'll also introduce you to some "secret weapons" - low-cost accessories that can make a huge difference to your videos.

We encourage all participants to bring their own phones, tablets and cameras to the course to use during the practical exercises.

Courses are taught in small groups with a maximum of eight participants to ensure that every student received individual attention.

Call 01491 818569 or email training@davidperrymedia.com to book your place today.

Many people are happy to shoot their own video content but would prefer to outsource the process of editing the material, adding titles, photos, graphics and music.

Our fixed-price, pay-as-you-go editing service does all of this, delivering a finished video which we upload to YouTube on your behalf.

We'll then show you how to simply share your video via your blog, Facebook page, Twitter feed, LinkedIn page or website.

YouShoot Standard Editing Package - £150

Our standard editing package delivers a finished video up to 2 minutes long, with simple introductory titles and end-credits based on your logo and branding. You can add up to three still photos or graphics. We can even add your choice of music track from a huge range of copyright-cleared music.

We'll upload your finished video to your YouTube channel, ready for you to begin sharing with your prospects, clients, friends and followers.

YouShoot Enhanced Editing Package

If your video needs more complex editing and post-production - no problem! Simply tell us what you need and we'll give you a fixed price.

Our advanced courses focus on helping you to develop your skills in specific areas including:

- Effective use of manual camera controls

- Using multiple cameras

- Creative use of lighting

- Getting better sound

- Using green-screen to add backgrounds during editing

- Advanced video editing and special effects

If your business or organisation needs to produce videos on a regular basis, we can work with your marketing, training and HR teams to develop their ability to create compelling video content in-house.

Training can be on a one-to-one or group basis. Training takes place at your premises using your own cameras, editing software and other equipment, so your employees can immediately put their new skills to work.

Course content includes:

* Understanding the audience

* Storyboarding

* Selecting participants and locations

* Video and sound recording techniques

* Editing and post-production

* Delivering the finished video content

Email us at training@davidperrymedia.com for more information.